Are you prepared to do better than your competition? Do you run across their Facebook pages and think its time for you to have one too? Do you wish to out-campaign them once and for all? This will take some real effort and education, and you can get the latter right here.
Make sure to communicate with your fans to understand their needs. Acknowledge the posts that people make. A lot of businesses that are successful have learned some ideas on marketing from everyday people. When someone posts on your page, make sure to respond to them.
You could create a group rather than a page. A group allows everyone to interact and feel like they know one another. You can use both a group and a page to ensure your followers get updates from your page and can discuss it or share their own information in the group.
Promote a contest using Facebook Offers. You just have to set the offer up, then on your wall, make it into your latest Promoted Post. If your offer is really good, you can consider opening it up to non-fans.
Do not ignore any questions or comments that are asked of you on Facebook. Thank them for contacting you, and try to give helpful answers to their questions. Put a link up to your website should you have something on there that is relevant.
You can improve the value of your Facebook page by changing the tabs to suit your business. You can easily organize the information available on your page so that fans can find it. For instance, you can have a contest tab if you’re running a contest.
Now that you have all this valuable knowledge at your disposal, there is no real reason why your Facebook campaigns can’t be better than those of your competitors. Now you can be the expert! Use this excellent advice to reach people worldwide.