Marketers have come up with many different ideas about what a good Facebook marketing campaign should look like. A lot of the suggestions are trendy and devoid of substance, which means they won’t make you much money. The following advice will help you become successful.
Give away free items to loyal or potential customers. Try getting your customers to ‘like’ your site by giving them something for free. Put the list of winners on your wall, and keep doing this every time you have a contest.
Facebook Group
Depending on your needs, a Facebook group may work better for you than a page. Creating a Facebook group can encourage subscribers to make their own community online so they can interact with others. You can also use a group and a page so subscribers can share their content via your group and they can get updates via your page.
Use Facebook Offers to promote your special deals. Set up your offer and switch it to Promoted Post via your Wall. If your offer is really good, you can consider opening it up to non-fans.
If you want to target a custom audience, you can do that. This is a good way to improve your conversion ratio and reduce what you spend to develop your campaign.
Do not forget about your existing audience. Lots of folks worry so much about attracting new followers that the previous customer group falls by the wayside. For a great marketing campaign, you should respect and appreciate your followers. Doing so gets people engaged to your brand. Therefore, don’t neglect these wonderful people.
Facebook Marketing
In the end, many people follow the “trends” about Facebook marketing because they are lazy. Fortunately for you, this article actually contains great Facebook marketing advice that has nothing to do with trends. If you put what you read here into practice, you’ll notice an insane increase in conversion rates and profits.